Identity design for a small business
The Client
Black Rhino Cleaning Services is a reliable and experienced cleaning company dedicated to delivering exceptional cleaning solutions for businesses of all sizes. With their team of skilled professionals and a wide range of services, including thorough sanitization, floor care, and waste management, we ensure that your workspace remains pristine and hygienic, allowing you to focus on your core business.

Stacked logo on high visibility safety vest

Stacked logo with reversed icon color for dark backgrounds

Business card concept

Ceramic mug concept

The Design
For this design I fully leaned into contrast in both the typography and color scheme. The high contrast logo captures the essence of Black Rhino Cleaning Services with its powerful and striking design. The contrasting colors create a visually captivating impact, while the rhino symbolizes strength and reliability. This logo not only stands out but also conveys the company's commitment to delivering robust and efficient cleaning services to its clients.

Basic Brand Guide

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